ASD_DeGraaf-Invite1

ASD_DeGraaf-Invite2

ASD_DeGraaf-Invite3

DeGraaf
Direct Mail

OBJECTIVE

Design a western style themed picnic invite for mailing.

SOLUTION

The goal of the piece was to have a rustic western look and feel, which was accomplished by using a wood background texture and creating a distressed and weathered typography effect. Using a western style font was also the key ingredient to establishing the western look. The most interesting and challenging part of the piece was to Photoshop the teams’ faces onto plaid dressed bodies, top it off with western hats and the words “WANTED” posted above.

Project was completed while employed by a St. Cloud, Minnesota advertising agency.